Menopause Is Hot was a bold campaign designed to break the silence around menopause by naming a literal and lived truth: hot flashes. Instead of treating menopause as something to whisper about or medicalize, the work brought it into the open - reframing a taboo life stage as normal, visible, and worthy of honest conversation, empathy, and care.

More than 1 MILLION WOMEN go through menopause in the United States every year.

Given these statistics, you’d think we’d all talk about menopause openly.

Society’s view is that once women lose their fertility, they must be dried up, washed out
and devoid of sexual attraction.

It’s time someone rewrote it.

We launched a long-form  documentary where real women told their story.

Real Voices, Not Actors.

We didn’t whisper about menopause — WE MADE IT IMPOSSIBLE TO IGNORE ONLINE.

From bold paid & organic social videos to red-hot digital banners, we brought Menopause Is Hot to screens big and small.

SOCIAL

RADIO